Privacy Policy

What Eastbay Collects When You Browse Our Athletic Footwear Site

At Eastbay, we collect certain information to operate our athletic footwear and apparel site effectively and to serve you better. The types of information we collect include:

• Directly provided information: When you submit a contact form or subscribe to Eastbay communications, we collect your name and email address.
• Automatically collected information: When you visit Eastbay, we automatically collect technical data including your device type, browser type, operating system, IP address, approximate geographic location, pages you visit on our site, time spent on our site, and the referral source that directed you to Eastbay. This information is collected through cookies and analytics tools.
• Third-party information: We receive affiliate tracking data from Amazon Associates when you make qualifying purchases through our links. We also receive aggregated analytics data from Google Analytics about site usage patterns.

How Eastbay Uses Your Athletic Site Data

Eastbay uses the information we collect for the following purposes:

• To operate and improve our athletic footwear and apparel site
• To respond to your inquiries submitted through our contact form
• To send you communications about basketball shoes, running gear, compression apparel, and other athletic products you’ve opted to receive
• To analyze site traffic patterns and understand how visitors engage with our Nike, Jordan, Adidas, and other athletic product content
• To comply with legal obligations and maintain records
• To maintain site security and prevent fraudulent activity
• To track affiliate referrals and commissions earned through the Amazon Associates Program

Cookies and Tracking Technologies on Eastbay’s Athletic Store

Eastbay uses cookies and similar tracking technologies to enhance your experience on our athletic footwear site. The types of cookies we use include:

• Essential cookies: These cookies are required for basic site functionality, including page navigation and access to secure areas of our site.
• Analytics cookies: Eastbay uses Google Analytics to track site usage patterns. Google Analytics collects information about which pages you visit, how long you spend on each page, which basketball shoes or compression gear pages are most popular, and where visitors come from. This data is aggregated and anonymized to protect your privacy.
• Advertising cookies: Amazon Associates uses cookies to attribute qualifying purchases of Nike shoes, Jordan retros, athletic apparel, and other products to our affiliate links. These cookies help Eastbay earn commissions when you purchase products we feature.

You can manage cookie preferences through your browser settings. Most browsers allow you to block or delete cookies. Please note that disabling certain cookies may affect site functionality and your ability to access some features on Eastbay.

How Eastbay Shares Your Information with Athletic Product Partners

Eastbay may share your information in the following circumstances:

• Service providers: We share information with third-party service providers who help us operate our athletic footwear site, including web hosting providers and analytics services.
• Amazon Associates Program: When you click affiliate links to purchase Nike basketball shoes, Jordan retros, compression gear, or other athletic products on Amazon.com, certain information is shared with Amazon as part of the affiliate program to track qualifying purchases and commissions.
• Legal compliance: Eastbay may disclose your information to law enforcement, government authorities, or other parties when required by law, legal process, or to protect our rights and the safety of our users.
• Business transfers: In the event of a merger, acquisition, or sale of all or part of Eastbay’s assets, your information may be transferred to the acquiring entity.

Eastbay does not sell personal information to third parties for their marketing purposes.

Data Security at Eastbay

Eastbay implements reasonable technical and organizational security measures to protect the information we collect. This includes SSL encryption for data transmission between your browser and our servers. However, no method of transmission over the internet or electronic storage is completely secure. While we strive to protect your personal information, we cannot guarantee absolute security. You provide information to Eastbay at your own risk.

Your Privacy Rights When Shopping Athletic Footwear at Eastbay

Rights available to all Eastbay users:

• Access the personal information Eastbay holds about you
• Request correction of inaccurate information
• Request deletion of your personal information
• Opt out of marketing communications about basketball shoes, running gear, and athletic apparel
• Request restriction of how we process your information

GDPR rights for EU and EEA residents:

If you are located in the European Union or European Economic Area, you have additional rights under the General Data Protection Regulation (GDPR):

• Right to access: You can request a copy of the personal information Eastbay holds about you.
• Right to rectification: You can request that we correct inaccurate or incomplete information.
• Right to erasure: You can request deletion of your personal information in certain circumstances.
• Right to restrict processing: You can request that we limit how we use your information.
• Right to data portability: You can request a copy of your information in a structured, machine-readable format.
• Right to object: You can object to our processing of your information for certain purposes, including marketing.
• Right to withdraw consent: Where we process your information based on consent, you can withdraw that consent at any time.
• Right to lodge a complaint: You have the right to lodge a complaint with your local data protection supervisory authority if you believe we have violated your privacy rights.

CCPA and CPRA rights for California residents:

If you are a California resident, you have specific rights under the California Consumer Privacy Act (CCPA) and California Privacy Rights Act (CPRA):

• Right to know: You can request that Eastbay disclose what personal information we collect, use, disclose, and sell about you.
• Right to know third-party sharing: You can request information about whether your personal information is sold or disclosed to third parties and, if so, the categories of third parties.
• Right to opt out: You can opt out of the sale or sharing of your personal information. Note that Eastbay does not sell personal information in the traditional sense, but affiliate tracking may be considered “sharing” under CPRA.
• Right to deletion: You can request deletion of personal information Eastbay has collected from you, subject to certain exceptions.
• Right to correction: You can request that we correct inaccurate personal information we maintain about you.
• Right to limit sensitive information: You can request that we limit the use of sensitive personal information.
• Right to non-discrimination: Eastbay will not discriminate against you for exercising any of your CCPA or CPRA rights.

Privacy rights for Virginia, Colorado, Connecticut, and Utah residents:

If you are a resident of Virginia (VCDPA), Colorado (CPA), Connecticut (CTDPA), or Utah (UCPA), you have privacy rights substantially similar to those provided under CCPA, including rights to access, correction, deletion, data portability, and the right to opt out of targeted advertising, subject to state-specific provisions and exceptions.

How to exercise your privacy rights:

To exercise any of the privacy rights described above, you may submit a request by email to the address listed in the Contact section at the end of this Privacy Policy, or by using the contact form on Eastbay’s site. We will respond to your request within 30 to 45 days, depending on applicable law and the complexity of your request. We may need to verify your identity before processing certain requests to protect your personal information from unauthorized access.

Children’s Privacy on Eastbay’s Athletic Site

Eastbay’s athletic footwear and apparel site is not directed to children under the age of 13. We do not knowingly collect personal information from anyone under 13 years of age. If you are a parent or guardian and believe your child has provided Eastbay with personal information, please contact us immediately using the information in the Contact section below. We will promptly delete any such information from our systems in compliance with the Children’s Online Privacy Protection Act (COPPA).

Third-Party Links on Eastbay

Eastbay’s site contains links to Amazon.com where you can purchase Nike basketball shoes, Jordan retros, compression gear, and other athletic products, as well as links to other third-party websites. Eastbay is not responsible for the privacy practices, content, or security of any third-party site. We encourage you to review the privacy policy of any third-party website you visit. Your use of third-party sites is at your own risk.

International Data Transfers from Eastbay

Eastbay operates in the United States. If you access our athletic footwear site from outside the United States, please be aware that your information may be transferred to, stored, and processed in the United States. Data protection laws in the United States may differ from those in your country of residence. By using Eastbay’s site, you consent to the transfer of your information to the United States. We take steps to ensure that adequate protections are in place for such transfers, in compliance with applicable data protection laws.

How Long Eastbay Retains Your Athletic Site Data

Eastbay retains personal information for as long as necessary to fulfill the purposes described in this Privacy Policy, unless a longer retention period is required or permitted by law. Contact form submissions and email subscription data are typically retained for up to 12 months unless you request earlier deletion. Analytics data is governed by Google Analytics’ data retention policies. Amazon Associates affiliate tracking data is subject to Amazon’s retention policies.

Email Communications from Eastbay

If you subscribe to Eastbay communications, you will receive periodic emails about new basketball shoes, Jordan releases, compression apparel, clearance sales, and other athletic footwear and gear updates. You may unsubscribe from these emails at any time by clicking the unsubscribe link included in every email we send, or by contacting us directly using the information in the Contact section below.

Do Not Track Signals and Eastbay

Some web browsers transmit “Do Not Track” signals to websites. At this time, Eastbay does not respond to Do Not Track browser signals. We continue to collect information about your visit to our athletic footwear site as described in this Privacy Policy. You can manage cookies through your browser settings as described in the Cookies and Tracking Technologies section above.

Changes to Eastbay’s Privacy Policy

Eastbay may update this Privacy Policy from time to time to reflect changes in our data practices, legal requirements, or site features. We will indicate the effective date of the latest revision at the top of this page. Material changes to this Privacy Policy will be communicated with reasonable notice, such as a prominent notice on our homepage or an email to subscribers. Your continued use of Eastbay’s athletic footwear site after changes are posted constitutes your acceptance of the revised Privacy Policy. We encourage you to review this Privacy Policy periodically.

California “Shine the Light” Law

California Civil Code Section 1798.83 permits California residents to request information about personal information Eastbay has shared with third parties for their direct marketing purposes during the preceding calendar year. To make such a request, please contact us using the information provided in the Contact section below.

Consent to Eastbay’s Data Practices

By using Eastbay’s athletic footwear and apparel site, you consent to the collection, use, and sharing of your information as described in this Privacy Policy.

Contact Eastbay About Your Privacy

To exercise your privacy rights, ask questions about this Privacy Policy, or contact Eastbay regarding your personal information, please reach out to us at: